---
title: "About Don Branzuela | Fractional Chief AI Officer"
url: https://donbranzuela.com/about
description: "My story as a Dallas–Fort Worth operator running beverage businesses, working in hospitality, coaching operators, and using AI agents."
lang: en
---

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A little about me

# Chief AI Officer. Operator at heart.

I’m Don Branzuela. I’m a Fractional Chief AI Officer based in Dallas–Fort Worth, Texas. I help businesses put AI agents to work and move into the AI generation.

## I’ve owned the business.

I previously owned a beverage catering company with multimillion-dollar revenue. That experience shapes how I approach my work as a Fractional Chief AI Officer. I come at AI as someone who still runs businesses.

I founded Dynamic Buzz Digital to move companies into the AI generation. I also serve as Fractional Chief AI Officer for JT Hospitality Group, a multimillion-dollar concessions company with locations across DFW and hundreds of employees.

## I grew up imagining this.

WarGames. Knight Rider. Short Circuit. The Terminator. I grew up with stories about talking computers and machines that could think. Some were helpful. Some were a pretty good argument for an off switch.

That’s why I say 80s kids were built for the AI generation. Now I get to put that curiosity to work as a Fractional Chief AI Officer.

## There’s still actual lemonade.

I run Boo Boo’s Lemonade, a fresh-squeezed lemonade catering business in DFW. I also run Citrus Social, a boutique mobile beverage catering business for weddings, corporate events, and private parties.

I just launched Special Event Staff, a DFW event staffing referral site. It refers. It does not hire.

## I share what I’m doing.

I coach other mobile beverage operators through The Mobile Bar Guy, Lemonade Insiders, and Mobile Bar Insiders. I’m also preparing to launch the National Mobile Beverage Association.

I use AI agents to run all of it. I teach that in workshops, too. The first named workshop is Phantom Office. I also host AI for Busy Business Owners, a free meetup in Frisco where business owners bring a real problem and leave with at least one thing they can put AI to work on right away.

When I speak, I’m there to educate. I speak about the mobile beverage industry and how an operator runs real businesses with AI agents. The lemonade stand is real. So is the work.

## Part of the conversation.

I’m a member of the National Speakers Association and MPI.

## A couple of fun facts.

We have ten cats and two dogs. So yes, there’s a lot going on at home, too.

In 2002, I placed third in the world in the tandem category of TGI Fridays’ Quest for the Best flair bartending competition.

## What’s in my toolbox.

These are the tools I actually use.

ChatGPT Grok Claude Wispr Flow ElevenLabs HeyGen Lovable Supabase Airtable Notion Make Cloudflare Semrush Go High Level Square Cal.com Dropbox

Meet the businesses: https://donbranzuela.com/what-i-run
Say hello: https://donbranzuela.com/contact

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